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Home shoe retailer: Shoe Carnival, Inc. (SCVL)

Carnival shoe company Shoe Carnival, Inc. (NASDAQ:SCVL) was founded in 1978 and is headquartered in Evansville, Indiana, USA, with 2,100 full-time employees. Together with its subsidiaries, it operates as a retailer of household shoes (home shoes), providing Men’s and women’s non-sports footwear.

Shoe Carnival Logo

Shoe Carnival, Inc. (SCVL):

Shoe Carnival was founded by David Russell in 1978 and is headquartered in Evansville, Indiana. It is a family footwear manufacturer.

Shoe Carnival, Inc. is one of the largest family footwear retailers in the United States. It provides a variety of affordable clothing, casual and sports shoes for men, women and children, and focuses on national and regional brands, mainly: Nike ( Nike), Adidas (Adidas), New Balance (New Balance), Vans, Converse (Converse), Clanks, Pum (Puma), Crocs (Carlo Chi), Asics, etc.

Shoe Carnival company provides various clothing, leisure and sports footwear products for men, women and children; and accessories such as socks, belts, shoe care products, handbags, sports bags, backpacks, jewelry, scarves and wallets.

The main difference of the Shoe Carnival store lies in its concept. It mainly uses limited time promotion and microphone shouting to create the urgency of purchase. Sales staff constantly use the microphone to shout “special price”, “limited time promotion” and “discount” to encourage customers to buy. .

As of March 27, 2018 , Shoe Carnival operated 408 stores in 35 U.S. states and Puerto Rico. In addition, the company also sold its products through online shopping on shoecarnival.com.

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