Hanesbrands Inc. (NYSE: HBI) was founded in 1901 and is headquartered in Winston-Salem, Northern California, USA, with 67,200 full-time employees. It is a clothing production and sales company and the largest in the United States. Underwear manufacturer.
Hanesbrands Inc. is a clothing production and sales company, its business includes four parts: underwear, sportswear, DTC (direct to consumers) marketing and international business.
Hanes brand clothing company’s underwear and sportswear brands include : Hanes, Wonderbra, L’eggs, Flexees, Champion, Bali, Playtex, Maidenform, JMS/Just My Size, barely there, Gear for Sports, Lilyette. etc.
International brands of Hanes brand clothing include : DIM, Zorba, Rinbros, Nur Die /Nur Der, Shock Absorber, etc.
Hanesbrands’ clothing products are mainly concentrated in underwear, such as underwear, men’s underwear, children’s underwear and socks. The sportswear market mainly sells its T-shirts and wool products to retailers and wholesalers. The main competitors are: Fruit of the Loom ( Underwear brands BVD (Bradley, Voorhees, and Day), Funpals/FunGals, Screen Stars and Underoos manufacturers) and Jockey International (brands include: Jockey For Her, Macky, Maccky, etc., mainly sold through Walmart and Target ) .
On July 24, 2013, Hanesbrands agreed to acquire Maidenform for US$575 million.
As of December 31, 2017 , Hanes brand clothing company opened 245 outlet stores in the United States and the Commonwealth of Puerto Rico, as well as 475 retail and outlet international stores, and through online platforms-Hanes, One Hanes Place , JMS/Just My Size, Champion and Maidenform sales. In addition, Hanesbrands products are also exported to Europe, Canada, Japan, Mexico, Brazil and Australia.